Why Sales Enablement is a critical element to any successful sales organization
What Exactly is Sales Enablement?
Do I really need it?
Sales Enablement at its best
The secret to outstanding, consistent performance in selling is creating an alignment of people, processes, and priorities using relevant learning, coaching, and communications. This happens when you deliver the right action to the right people at the right time, which leads to superior results in terms of revenue growth and deal sizes. When you take all that into account – learning from your past successes and failures as well as tracking key performance indicators (KPIs) – what we call ‘sales enablement’ will work its magic for you.
What issues does Sales Enablement solve?
Companies are beginning to focus more on improving the effectiveness and efficiency of their workforces, rather than maintaining an ever-growing number of employees.
Our clients tell us that difficulties with performance are a common problem for our customers.
Why is this happening
Most are underperforming and struggling with sales efficiency across these four areas:
- Cycle Time is too long
- Ramp time is too long
- Selling time is too short
- Win rates are too low
Follow a Proven Sales Enablement Process
Our sales enablement process and framework will help you Achieve operational efficiency and a faster time to market. Our process incorporates elements of assessment, activation, training, coaching, guidance, engagement, and measurement to ensure maximum success.
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My Approach to sales Enablement
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Smarter & Faster Sales Enablement Software
SalesHood’s “all-in-one” Sales Enablement Platform is purpose-built to improve sales effectiveness and proven to boost sales efficiency. Activate content. Train and certify. Engage buyers. Increase customer-facing selling. Improve win-rates. Enable your revenue teams to close more deals, faster.
Why SalesHood
SalesHood is much more than just a Sales Enablement Platform. We understand how hard it is to execute sales enablement programs that positively impact revenue metrics and KPIs. That’s why we’ll partner with you every step of the way – sharing our expertise and proven frameworks – to ensure your sales enablement program is a success..
GO-TO MARKET
Metrics & KPIS
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Quota Attainment-Win/Loss Ratio-Win/Loss Rates-Sales Cycle Time-Deal Size-Time to Ramp-Employee Attrition-Content Effectiveness-Employee Enagement
SALES PLANNING
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Motions
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BUDGET & ROI
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ACTIVITIES
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Coaching-Consumption Enablement-Sales-Discovery Call Summaries-Peer-Sales Plan-Pipeline Review
PLANS BY ROLE
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LEARNING
PITCH & PRODUCT
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Certification-Presentation-Elevator Pitch-Contest-Videos-Recordings-Score Peers-Pitch Practice
SOCIAL LEARNING
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Just-In-Time Video-Enabled Learning-Accelerated the Outcomes Active Learning
SKILLS TRAINING
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Skills Map-Building Blocks, Custom Design Learning-Practice
COACHING
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Between Managers and Teams-High Performance Coaching-Coaching as a Leadership Skill-Develop their full potential-Coaching Culture-Coaching Goals
ASSESSMENTS
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Pitch Assessments-Self-Assessents-Check Competence-Methods-Keep it Fun-Map to the Sales Process
ONBOARDING
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Company-Wide Activity-Stand and Deliver Learning Culture-New-Hire-Coaching Culture-Process-Path-Best Practices-Journey
COMMUNICATIONS
TEAM HUDDLE
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Execute Plans-Content ready for Managers-Bi-Directional Communication-Shared Learning-Accelerate coaching moments on industry knowledge-Feedback mechanism
BROADCASTS
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Video-Weekly or monthly employee broadcasts are a great way to drive momentum and rally teams to share updates-“Shared Successes”
CONTENT LIBRARY
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Scale-searchable and personalized with content recommendations-Buyers Personas-Elevator Pitch-Corporate Presentations-Email Templates-Sales Process-Competitive Battle-Cards-Deal-win storeis-Customer stories and references
CALENDAR
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Product Release-Enablement activities-Clear distributed ownership with timelines and schedules
PLAYBOOKS
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The communicaton of ideas and content-a collection of files and actions that help drive key metrics that are tied back to the go-to-market priorities-a collection of materials that include the basics, like industry trends, buyer profiles, elevator pitch, customer stories, sales process aides, FAQs, and competition
CROWDSOURCING
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Crowdsourcing best practices of content, stories, and playbook execution-Winning Sales Presentations-Emails with hight open rates-Winning Proposals-
CUSTOMER ENGAGEMENT
PROSPECTING
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Propspecting Cadence-Engaging Prospects-Prospecting Outreach-Prospecting Emails
REFERENCES
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Reference Customers-Leveraging References-Reference Calls-Reference Strategy-Ideal References
VALUE SELLING
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Current situation, problems, impacts, ideals, and benefits
PROPOSALS
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QProposal Strategy-Proposal Methodology-Proposal Format-Proposal Structure
CALL EXECUTION
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Call Cadence-Call Scripting-Call Coaching
NEGOTIATIONS
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Negotiatie the timeline-Negotiate Pricing-Negotiation Tips-Negotiation Conversations-Successful Negotiations
ACHIEVEMENT
ATTAINMENT
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Attainment Data-Sales Entainment-Quota Entainment-Higher Attainment
INCENTIVES
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Pinpoint how to accurately compensate by role and performance.
WIN STORIES
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Celebrating Win Stories-Crowdsource Win Stories-Socialize Win Stories-Mobilze Win Stories
KICKOFFS
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Learn how to master Hybrid Sales Kickoffs in a transitioning workplace environment.
COMPENSATION
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Pinpoint how to accurately compensate by role and performance.
CERTIFICATIONS
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Master how to standardize certifying your team on sales and coaching skills.